Dim Light Bulb

DIM is a new, innovative lightbulb brand aiming to disrupt the market with a playful name and intelligent, modern designs. Your challenge is to design creative packaging for a DIM lightbulb that not only protects the product but also communicates the brand’s forward-thinking ethos. The packaging must be no larger than the dimensions of a standard UK lightbulb box, ensuring it can be printed and assembled effectively. Your design process should start with a standard rectangular box for practicality. From there, push your ideas further by exploring creative shapes, materials, or structures to make your packaging stand out. Consider how the packaging will appeal to the target audience and reflect DIM’s brand values of intelligence, innovation, and sustainability.